• Into the Jungle: A couple's journey towards making a difference

    Inspiring video about Australian couple in Papua New Guinea working to prevent the extinction of the Tenkile, a tree kangaroo native only to a small area within the Torricelli Mountain Ranges.

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  • Engaging People in Biodiversity Issues

    The alarming rate of biodiversity loss is no secret. Yet, it sometimes feels that our warning just doesn't seem to stick. What to do?

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  • Our Forests, Our Solutions: How Climate Change Affects Forests

    Climate change means changes for the nation's forests. This introductory video describes some of the changes that are occurring and that are expected as the planet warms.

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  • CEC partners with Environment China

    Recipients of the CEC-CEEC diploma for the conservation psychology training in Guiyang.

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  • Watch progress report prezi to IUCN Council

    Dr. Zeidler wows Council on yearly activities. Take a look.

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Thought Leadership

Science Communication & Learning

Resonate, astonish, motivate, demonstrate & reconnect: 5 Ways to Frame Biodiversity

The alarming rate and scale of biodiversity loss is no secret — or it least it shouldn’t be. Yet it sometimes feels that no matter how hard we try to explain, repackage, or illuminate the fact that the variety of life on earth is in dramatic decline, the message just doesn’t seem to stick. Conservation organizations and environmental communicators are starting to recognize that simply turning up the volume isn’t enough. We need to think carefully about how we frame these issues so that the problem resonates with people and makes sense in the .. Read More »

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CEC Members in Action

PARKS: The International Journal of Protected Areas and Conservation is published by IUCN World Commission of Protected Areas twice a ye.. Read More »


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Justine Braby

Environmental Consultant, Independent

Passionate, Inspiring, Hopeful

Previously, I worked for a Namibian-based environmental consulting (http://www.iecn-namibia.com) company called IECN, the director of whic..

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Stay on the cutting edge with IUCN CEC!

Exploring mechanisms for promoting pro-biodiversity behaviors

Dr. Stanley Asah argues that instead of facts and figures, science based organizations should alter their messaged based on social psychology, which reveals that human brains, in any culture, are hardwired to learn from narratives that touch our emotions, create powerful empathy, and help us understand and remember messages.

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